FILM

Full House

Ultra large families, captured with iPhone's Ultra Wide.

In Malaysia, Hari Raya is the hallmark of family portraits. But when families run extra, extra large (we’re talking 20 to 30 people), it’s a struggle to fit everyone in. 

Using a usual Hari Raya situation, we turned a common family problem into the first ‘Relax, it’s iPhone’ spot for Malaysia. A young man, the designated family photographer struggles to fit his super sized family, luckily Ultra Wide captures his ultra large family. 


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Credits

Client Apple
Agency TBWA\Media Arts Lab APAC
Production House HolyMomma
Director Owen Trevor Black
DOP Jallo Faber